Sentilla Blog

Sentilla was at the Uptime Institute Symposium a few weeks back in Santa Clara, and we sponsored the event with our partner SAP.  We had a lot of great discussions, from government policy makers to data center managers of varying size enterprises to cloud providers and infrastructure vendors.

But the most impactful takeaway was from Christian Belady and Mike Manos.  They put it different ways, but ultimately there message was this: Instead of coming to the conference and saying "there's nothing new", come back next year and actually implement the improvements we've been talking about for the last 10 years!

You can see a snippet in Uptime's video from Mike Manos' presentation.

Data Center Infrastructure Management, or DCIM, has become top-of-mind these days, and for good reason. There are a number of important trends out there fueling DCIM  market growth, including data center consolidation, the move toward virtualization and cloud computing, the need to accelerate service delivery growth, and the desire to reduce power consumption costs.

As you develop your IT strategy for the next five to seven years, you, an IT executive, will be asked to support a growing number of new business initiatives within the constraints of a shrinking to flat IT development budget. You are already spending a disproportionate amount of your budget on maintaining the existing data centers. You have insufficient capital expenditure to develop your environment necessary for meeting these new and growing business services. You need to think outside the box. You need to think “energy.”

Here’s one perspective: To efficiently manage your data center, you need to know the actual energy usage of all your assets to prevent over-provisioning while meeting peak demands. By using energy consumption and cost as the base indicator for your data center performance, you can quickly and dynamically balance your compute load with your IT infrastructure -- giving you the elasticity you need to match demand cycles.

This asset-centric approach to energy management simultaneously balances workloads with IT footprint, frees up operational cash flow, and gives you an elastic data center infrastructure. This approach helps you to meet your data center performance objectives, by dynamically balancing your workloads with IT capacity allocation.

The 451 Group has named Sentilla a "Supplier to Watch" in their recent DCIM report by Andy Lawrence and John Stanley.  We are honored for 451 to recognize Sentilla's leadership in data center analytics software, including energy management and performance optimization.  The 451 Group includes Tier 1 Research, The Info Pro, and the Uptime Institute.

According to the 451 Group report, "Sentilla’s Energy Manager actually focuses on more than energy – it covers environmental data collection and reporting. It also reads IT utilization data, enabling it to model and identify opportunities to reduce waste in space, cooling and power, and to spot underutilized IT capacity. The company is well connected and innovative."

"As datacenters become bigger, denser and more complex, it is clear that the most adaptable, economically sustainable and eco-efficient facilities will be those using advanced infrastructure management software. The three main drivers of investment in DCIM software are economics – mainly through energy-related cost savings – improved availability, and improved manageability and flexibility," said Andy Lawrence, Research Director with The 451 Group.

Here's a sneak peak at an upcoming annoucement from Sentilla. We will be showcasing cloud analytics tool that will remove the rampant confusion around the cost and transition strategy to a cloud infrastructure (including hybrid cloud and private cloud).  Stay tuned, or visit us at Booth #352 at VMworld in Las Vegas, starting August 29!

Pssst, there's a chance to win a free license to Sentilla Analytics for Cloud and a data center assessment!

SENTILLA TO ANNOUNCE SENTILLA ANALYTICS FOR CLOUD AT VMWORLD 2011

Enter To Win Free License For First Ever Predictive and Financial Analytics Software that Enables Transition to Cloud Architecture

REDWOOD CITY, Calif.—August 18, 2011

WHAT: Sentilla, the leading provider of data center analytics, will announce Sentilla Analytics for Cloud, with the first ever ability to perform predictive and financial analysis on transitioning from physical to virtual and cloud infrastructure.

More details on the new module and its capabilities will be announced and showcased on August 29^th at VMworld 2011, The Venetian and The Wynn, Las Vegas. Visit booth #352 during VMworld to see a demo and receive more information, August 29 – September 1, 2011.