December 12, 2011

December 6, 2011

LAS VEGAS, Nev. – December 5, 2011 – Sentilla® Corporation, the leading provider of data center analytics, today announced that its award-winning software now boasts the most advanced planning and analysis capabilities available. Sentilla 4.0 builds upon its unmatched track record in maximizing data center efficiency. With Sentilla 4.0, IT executives will experience unparalleled visibility into data center operations. For the first time, companies can use real data to evaluate the impact of projects before they’re implemented, saving time and money.

According to the Gartner Research report entitled, ‘The Future of the Infrastructure and Operations Leader,’ by Jay E. Pultz and Ed Holub, “Ultimately, the goal of I&O [Infrastructure & Operations] is to become a full partner with the business — a trusted advisor when the business requires technological innovation.” To run IT like a business, IT organizations must first institutionalize business functions and processes. Every IT project has to have a business case, clear return on investment (ROI), tangible benefits to the business and key performance indicators (KPIs) to measure how well each IT project aligns with and supports business initiatives.

Organizations rely on Sentilla data center analytics software to determine the right course of action based on costs, data, potential business cases and capacity impacts. IT executives use the Sentilla performance, utilization, energy usage and cost KPIs to benchmark efficiency, build performance accountability and increase IT credibility. With the intelligent capacity planning and predictive analytics of Sentilla 4.0, IT is able to remove any guesswork associated with managing and evaluating data center projects while minimizing capital investment and operating expenditure. Sentilla software allows IT executives to evaluate the impact of a project prior to implementation – from a financial, performance, efficiency or capacity perspective. Sentilla 4.0 provides accurate data that drives instant, actionable insights, freeing IT management from the time consuming process of creating and modifying traditional spreadsheets filled with assumptive data.

“Sentilla plays a pivotal role in helping our joint customers uncover a breadth of potentially missed business opportunities,” said Michael Cardy, global chief technology officer at OnX Enterprise Solutions. “It has proven to be critical for understanding and managing data center efficiency. Now with advanced analytics capabilities, Sentilla really puts IT executives in the driver’s seat to establish new lines of business. Customers will be excited about the new infrastructure planning modules- the opportunity to review options and learn the impact of a project before it is put in motion is a major breakthrough.”

Major new enhancements in Sentilla 4.0 include:

• Planning Modules
  • Financial planning provides comprehensive financial analysis for organizations to benchmark the cost of running their IT infrastructure and evaluate the financial impacts of moving IT infrastructure to virtualization, private cloud or public cloud.
  • Infrastructure planning allows users to evaluate the impact of infrastructure projects, such as hardware refresh, before implementation. It also forecasts when the data center will run out of capacity.
  • Asset Analysis enables IT to quickly identify where the greatest opportunities for efficiency exist within an environment. For the first time, benchmark lines of business against each other and correlate data center activities to infrastructure changes and business activities.
• Multiple data center support provides a single pane of glass to manage multiple IT environments in diverse geographic locations. Sentilla 4.0 provides quick benchmarking of data centers, easy navigation between data centers, and single sign-on for accessing multiple data centers.
• Asset workflow automates the process of importing, synchronizing and managing assets to ensure an asset database is as accurate as possible. With extensive integration to existing enterprise management systems from IBM, HP, BMC, VMware, and others, Sentilla discovers, monitors, and manages new assets and updates changed assets quickly and seamlessly.
• Enhanced support for new systems and protocols including equipment from Dell, HP, IBM, NetApp and Sun/Oracle. Additionally, Sentilla 4.0 offers increased support for facility infrastructure from Eaton, Emerson, APC, and Schneider Electric and includes additional integration with BMC and HP software.

“A top priority at Sentilla is to empower IT to run like a business. Sentilla 4.0 delivers with needed analytics to ease the transition to IT as a service,” says Joe Polastre, Ph.D., chief technology officer at Sentilla. “We’ve packed Sentilla 4.0 with the most advanced data center infrastructure management (DCIM), planning and predictive analytics software possible so IT executives gain in-depth insight into every conceivable infrastructure angle to create a smart, impactful data center strategy.”

To meet the growing demand for IT to run as a service, Sentilla software is delivered in three flexible configurations to match enterprise needs: Software as a Service, a VMware Ready virtual appliance and physical appliance.

Availability

Sentilla 4.0 is available immediately. For more information, please visit www.sentilla.com/products/datacenter.

About Sentilla Corporation

Sentilla maximizes data center efficiency through physical, virtual, and cloud IT infrastructure optimization. With analytics software that discovers, monitors, analyzes, plans and automates data center workloads, Sentilla connects performance with spending to accelerate business agility at the lowest possible cost. Sentilla has received industry praise for the company and its technology, most recently being named a ‘Cool Vendor’ by Gartner in data center infrastructure management and included in GigaOM’s Structure 50. For more information, please visit the Sentilla website at www.sentilla.com, Twitter at twitter.com/sentilla, Facebook at facebook.com/sentilla, and YouTube at youtube.com/sentilla.

December 5, 2011

"We are pleased that Sentilla software qualifies for the VMware Ready logo, signifying to customers that it has passed specific VMware testing and interoperability criteria and is ready to run in production environments," said Sheryl Sage, Director, Alliance Programs VMware.

“As a leader in data center infrastructure management (DCIM) software, we are very excited that Sentilla’s software has earned VMware Ready status,” said Eddie White, senior vice president of business development and sales at Sentilla. “Through integration with VMware vSphere and VMware vCenter, Sentilla customers today have visibility into energy consumption, cost, carbon footprint and other utilization data on all of their virtual and physical systems in the data center. The next step is extending this visibility into cloud computing environments using Sentilla's data center analytics. Sentilla provides instant, asset-level visibility to help IT executives unlock energy capacity, reduce energy consumption and cost, and maximize business value and agility through increased data center efficiency.”

The VMware Ready program is a VMware co-branding program for qualified partner products and is a benefit of the VMware Technology Alliance Partner (TAP) program. With more than 2,000 members worldwide, the VMware TAP program works with best-of-breed technology partners to provide them a comprehensive set of VMware technical and marketing services, support, tools and expertise to deliver enhanced value to joint customers.

Availability:

Sentilla can be found within the online VMware Partner Product Catalog at http://alliances.vmware.com/public_html/catalog/PublicCatalog.php. Hardware products can also be found within the online VMware Hardware Compatibility List at http://www.vmware.com/resources/compatibility/search.php.

About Sentilla Corporation

Sentilla maximizes data center efficiency through physical, virtual, and cloud IT infrastructure optimization. With application software that discovers, monitors, analyzes, plans and automates data center workloads, Sentilla connects performance with spending to accelerate business agility at the lowest possible cost.

Sentilla offers the world’s first software that tracks and predicts application performance and operational costs in dedicated, virtual and cloud environments, specifically:

• The cost and power impact of running each application
• The efficiency or utilization of the application's resources, such as CPU, disks and virtual machines
• A prediction of how much resources the application will require based on business growth

Sentilla software includes a new predictive analytics tool that performs “what-if” scenarios and financial analysis on the transition of physical infrastructure to virtual and cloud infrastructure. IT organizations are now able to determine the impact of migrating existing applications or deploying new applications in virtual clusters, private cloud or public cloud offerings. In addition, Sentilla analyzes the impact of capital spends on equipment, operating expense on personnel, maintenance, power consumption and software licensing, along with other metrics.

Sentilla has received industry praise for the company and its technology, most recently being named a "Cool Vendor" by Gartner in data center infrastructure management and included in GigaOM’s Structure 50. For more information, please visit the Sentilla website at www.sentilla.com, Twitter at twitter.com/sentilla, Facebook at facebook.com/sentilla, and YouTube at youtube.com/sentilla.

© 2011 Sentilla Corporation. Sentilla® and Sentilla Energy Manager™ are trademarks and/or registered trademarks of Sentilla Corporation in the United States and/or other countries. All other trademarks are property of their respective holders. VMware, VMware vCenter, VMware vSphere and VMworld are registered trademarks and/or trademarks of VMware, Inc. in the United States and/or other jurisdictions.

# # #

VMware, VMware vSphere and VMware vCenter are registered trademarks and/or trademarks of VMware, Inc. in the United States and/or other jurisdictions. The use of the word “partner” or “partnership” does not imply a legal partnership relationship between VMware and any other company.

October 14, 2011

REDWOOD CITY, Calif.–September 15, 2011–Sentilla® Corporation, the leading provider of data center analytics, today announced that it has been chosen by AlwaysOn as one of the GoingGreen Global 200 winners. Inclusion in the GoingGreen Global 200 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Sentilla was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Sentilla and the GoingGreen Global 200 companies will be honored at AlwaysOn’sGoingGreen Silicon Valley event on September 27th, 2011, at San Francisco City Hall in San Francisco, CA.

This two-and-a-half-day executive event features CEO presentations and high-level debates on the most promising emerging green technologies and new entrepreneurial opportunities.

"Picking this year's GoingGoing Global 200 was a very competitive process, as literally dozens of great greentech companies are emerging out of the pack, raising big money, and gaining significant market traction," says Tony Perkins, founder and editor of AlwaysOn. "This year’s winners clearly represent some of the highest-growth opportunities we’ve seen in the private company marketplace and underscore that many of the greentech sectors VCs have been betting on are booming."

The GoingGreen Global 200 winners were selected from among thousands of domestic and international greentech technology companies nominated by investors, bankers, journalists, and greentech industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2011 list.

Sentilla bridges the gap between operations and business initiatives by empowering proactive planning for upcoming requirements, cloud strategy and the implementation of flexible IT infrastructures. As the only provider to collect, monitor and analyze both performance and cost data, from resource utilization and application workload to power consumption and operating costs, Sentilla provides the most comprehensive view of the data center environment than any other solution available.

A full list of all the GoingGreen Global 200 winners can be found on the AlwaysOn website at: http://www.aonetwork.com/AOStory/Announcing-2011-GoingGreen-Global-200-Top-Private-Companies

"We’re incredibly pleased to be an AlwaysOnGoingGreen Winner," says Mike Kaul, chief executive officer at Sentilla. "This recognition is important validation that Sentilla not only saves energy and carbon for our customers, but also significantly impacts the bottom line by better aligning IT and business initiatives thereby achieving operational savings and capital avoidance."

About Sentilla Corporation

Sentilla maximizes data center efficiency through physical, virtual, and cloud IT infrastructure optimization. With application software that discovers, monitors, analyzes, plans and automates data center workloads, Sentilla connects performance with spending to accelerate business agility at the lowest possible cost. Sentilla has received industry praise for the company and its technology, most recently being named a ‘Cool Vendor’ by Gartner in data center infrastructure management and included in GigaOM’s Structure 50. For more information, please visit the Sentilla website at www.sentilla.com, Twitter at twitter.com/sentilla, Facebook at facebook.com/sentilla, and YouTube at youtube.com/sentilla.

About AlwaysOn

AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn’s preeminent executive event series includes the Silicon Valley Innovation Summit, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, OnMobile, and GoingGreen Silicon Valley. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand.

September 13, 2011

September 12, 2011

GigaOm

August 31, 2011

August 31, 2011

August 30, 2011

LAS VEGAS, Nev.—August 29, 2011—Sentilla® Corporation, the leading provider of data center analytics, today announced that its award-winning Sentilla® software now includes Sentilla Analytics for Cloud, the first ever ability to perform predictive and financial analysis on transitioning from physical to virtual and cloud infrastructure. The new predictive analytics tool allows IT organizations to determine the impact of migrating existing applications or deploying new applications in virtual clusters, private cloud or public cloud offerings. Sentilla Analytics for Cloud also includes details on the impact of capital spend on equipment, operating expense on personnel, maintenance, power consumption and software licensing, along with other metrics.

While cloud computing is a top priority for enterprises of all sizes there is rampant confusion around the cost and transition strategy for cloud infrastructure. Organizations determining their cloud strategy lack visibility into the systems, applications and infrastructure to gain the information needed to properly evaluate the business impact of migrating to a more flexible infrastructure. Although most IT organizations agree that Infrastructure as a Service(IaaS) or Platform as a Service(PaaS) infrastructure will drive down costs and deliver more services faster and cheaper, the exact business impact has not been quantifiable for specific environments until Sentilla Analytics for Cloud.

"At first glance, cloud computing appears to be about a very simple idea - consuming and or delivering services from ‘the cloud’. However, there are many issues regarding types of cloud computing and the scope of deployment that make the details not nearly so simple," says Yefim V. Natis, vice president and distinguished analyst at Gartner Research. "The insight helping organizations extract business value from cloud computing will be a highly demanded skill in most IT and business planning organizations, encompassing the expertise in software engineering and the business use of IT."

See: Gartner Predicts 2011: Cloud Computing Is Still at the Peak of Inflated Expectations, by David Mitchell Smith, David W. Cearley, Yefim V. Natis, Benoit J. Lheureux, Daryl C. Plummer, Matthew W. Cain and Donna Scott, November 22, 2010.

With Sentilla Analytics for Cloud, IT organizations are bridging the gap between operations and business initiatives. IT executives gain instant visibility into operations and make strategic decisions with credible information to minimize capital investment and operating expenditure. Sentilla is the only provider to collect, monitor and analyze both performance and cost data, from resource utilization and application workload to power consumption and operating costs. IT organizations can rely on Sentilla’s data center infrastructure software to determine the cost structure of running applications in a specific data center environment and, based on data from the actual applications and data center, accurately generate business cases and capacity impacts for different virtualization and cloud strategies.

“Sentilla Analytics for Cloud is a massive breakthrough because IT organizations can now see how cloud strategies impact the bottom line. Sentilla’s predictive analytics are an invaluable tool for enterprises moving from IT as a cost center to IT as a service,” says Dr. Joe Polastre, chief technology officer at Sentilla. “Sentilla Analytics is the first planning tool that provides executives the insight they need to create a smart, impactful cloud strategy that ties closely with business initiatives AND can be deployed with confidence that minimal cost and resources will be expended.”

Providing customers with the tools to make smart, strategic decisions has always been a top priority for Sentilla and the company recently received $15 million in Series C funding led by SingTel Innov8 Ventures, the corporate venture arm of the SingTel Group, to meet growing customer demand. In addition to an infusion of capital, Sentilla partners with leading virtualization and cloud providers including a recently announced integration with VMware vCenter™ Server and VMware vSphere® that informs customers of the cost of running their IT services (both virtual and dedicated), where opportunities for greater efficiencies exist, how to achieve the most out of virtualization and cloud projects, and the best way to deliver more services within the same power and space footprints.

Pricing & Availability
Sentilla Analytics for Cloud is available immediately and included as a free upgrade for existing licensees of Sentilla. Sentilla will raffle off a free license of Sentilla Analytics for Cloud along with a complimentary data center assessment at VMworld 2011. For more information about Sentilla Analytics for Cloud, please visit www.sentilla.com/products/datacenter/cloud.

About Sentilla Corporation
Sentilla maximizes data center efficiency through physical, virtual, and cloud IT infrastructure optimization.  With application software that discovers, monitors, analyzes, plans and automates data center workloads, Sentilla connects performance with spending to accelerate business agility at the lowest possible cost. Sentilla has received industry praise for the company and its technology, most recently being named a ‘Cool Vendor’ by Gartner in data center infrastructure management and included in GigaOM’s Structure 50. For more information, please visit the Sentilla website at www.sentilla.com, Twitter at twitter.com/sentilla, Facebook at facebook.com/sentilla, and YouTube at youtube.com/sentilla.

August 22, 2011